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Private Label Maple Packaging: Trends

Private Label Organic Maple Sugar: A Growing Trend

The organic industry continues to grow in leaps and bounds. Just ask anyone who steps foot into a grocery store! According to the 2006 Organic Trade Association, sales of organic food reached $16 billion in the U.S. by the end of 2006. According to the USDA's Economic Research Service, Organic products are now available in nearly 20,000 natural food stores and 73 percent of conventional grocery stores, and account for approximately 1-2 percent of total food sales in the U.S., and climbing! Correspondingly, the use of organic maple sugar by consumers is a rapidly growing trend. The USDA says that, since the 1990s, consumer demand for organic has rose steadily at 20 percent or more annually. During the same period, Bascom Family Farms has experienced a corresponding increase in the growth of our QAI certified organic private label sales.

Now you can give your customers what they want – with your label on it. Let Bascom Family Farms be your maple source… you can count on us!

Organic Trends

39% of the U.S. population uses organic products.
—The 2002 Organic Consumer Trends Report, produced by The Natural Marketing Institute (NMI) and SPINS, October 2002, www.nmisolutions.com/r_organic.html.

Organic farming is practiced in approximately 100 countries throughout the world, with more than 59 million acres now under organic management. North America has nearly 1.5 million hectares (3.7 million acres).
—The World of Organic Agriculture 2004-Statistics and Future Prospects, February 2004. www.soel.de/inahlte/publikationen/s/s_74.pdf. 
 
An online poll of 1,000 U.S. households conducted during the week of Nov. 4, 2002, found that 58% had purchased a food item labeled organic. Of those participating, 32% said it was somewhat or very important that their food is organic, while 67% indicated organic food would become more common in the future.
—eBrain Market Research, http://www.ebrain.org/.

Across a variety of criteria regarding the understanding of organics, 48% of consumers seem to have a firm grasp of the true meaning.
—The 2002 Organic Consumer Trends Report, produced by The Natural Marketing Institute (NMI) and SPINS, October 2002, www.nmisolutions.com/r_organic.html.

The majority of those buying organic products purchased them from their local grocer or a traditional supermarket chain.
—eBrain Market Research, http://www.ebrain.org/.